We started from the bottom, now we are here: our beer is proudly African: having started in South Africa in 1994, we have grown over the years to be enjoyed in 10 other African markets including: South Africa, Tanzania, Zambia, Lesotho, Mozambique, Eswatini, Botswana, Uganda, Namibia, Zimbabwe and Nigeria. We are proud to be the biggest premium beer on the African continent.
The first Castle Lite was packaged in a brown bottle and since then, our packaging has undergone many enhancements. In 2000, we relaunched Castle Lite as a local premium brand, in more or less the form it’s in today; a green bottle with a silver and red label.
Dedicated to unlocking Extra Cold refreshment, in 2009 we introduced the innovative thermo-chromatic temperature indicator on the Castle Lite label, which turns blue when your beer is perfectly extra cold for ultimate enjoyment.
Extra Cold refreshment isn’t the only thing we’re known for unlocking. We’re also big on unlocking world-first experiences like Castle Lite Unlocks where we bring you the biggest and best hip hop acts out there, The Republic of Extra Cold, and the African continent’s very first ice bar.
Since the launch of Castle Lite in 1994, this proudly South African brand has become the biggest and fastest growing premium beer brand on the African continent. What began as a lower alcohol volume, lower in kilojoules and carbohydrates alternative to Castle Lager, is now adored here and in 10 other African countries.
The first Castle Lite was packaged in a brown bottle and since then, our packaging has undergone many enhancements. In 2000, we relaunched Castle Lite as a local premium brand, in more or less the form it’s in today; a green bottle with a silver and red label.
Dedicated to unlocking Extra Cold refreshment, in 2009 we introduced the innovative thermo-chromatic temperature indicator on the Castle Lite label, which turns blue when your beer is perfectly extra cold for ultimate enjoyment.
Extra Cold refreshment isn’t the only thing we’re known for unlocking. We’re also big on unlocking world-first experiences like Castle Lite Unlocks where we bring you the biggest and best hip hop acts out there, The Republic of Extra Cold, and the African continent’s very first ice bar.
